Figma Prototype
JEWELRY STORE
This Figma prototype is an interactive jewelry project; it has been developed for both mobile and desktop versions. The interface displays a fluid interaction with built-in carousels and slider and has a distinctive user aesthetic, focusing on a sleek and sophisticated design that highlights the exclusivity of the pieces.
The design facilitates intuitive navigation so that users can easily browse products, complete purchases and interact with the platform.
Figma Prototype
ADOBE AFTER EFFECTS
PROMOTIONAL VIDEO
Easy peasy bakery
Developed for creating an Instagram profile for the Easy Peasy Bakery project, a beginner baking platform. The project got underway with strategic planning in FigJam, where content structures, visual identity, and engagement strategies were all outlined. Once the groundwork was laid, it was time to put together the Instagram profile for an on-brand aesthetic and an approachable content feel. A launch promotional video has been produced in Adobe After Effects to showcase this fun approach to baking.
FIGJAM BOARD/ PROGRESS
INSTAGRAM POST DESIGNED
Instagram Post (Photoshop / Canva)
Email Marketing (Canva /Mailchimp)
Banners (Photoshop / Canva)
Flyers (Photoshop / Canva)
Technical Drawing (Illustrator)
ugg
Campaign
This UGG campaign blends style and comfort in a visual concept that highlights the brand’s cozy and versatile essence. Through carefully curated art direction, warm tones, and an immersive aesthetic, the project aims to convey the sense of comfort and authenticity that defines UGG. From the selection of locations to the photographic composition, each image tells a story that resonates with the audience, evoking moments of warmth, adventure, and self-expression.
BROCHURE
Jewelry
This Tri-fold brochure was designed to balance aesthetics and functionality, delivering a visually appealing and informative layout. With a refined composition, carefully selected typography, and high-quality imagery, the design enhances readability while maintaining a strong brand presence. The structured yet dynamic layout ensures a seamless flow of information, making it an effective tool for communication and engagement.
Book-cover
Renovation
This project presents a personalized redesign of a book cover, reimagining its visual identity through my creative perspective. By incorporating a refined composition, thoughtful typography, and a distinct artistic style, the new design captures the essence of the book while offering a fresh and modern interpretation. Every element from color choices to textures was carefully selected to enhance the book’s appeal and storytelling impact.
Ripley’s Aquarium
Promotion
Advertising methods was used to increase visibility, including marquee ads, flyers, and Instagram posts. Street shelter ads in high-traffic areas captured attention, while flyers provided details on promotions. Engaging Instagram content highlighted the unique, fun, and educational experiences available at the aquarium. The campaign combined offline and online strategies to maximize reach and drive interest in the aquarium’s offers.
Maybelline
Booklet
The seasonal fashion catalogue project featured a display of four lipsticks under the name of Maybelline in vivacious reds and pinks, with matte and glossy finishes. The brief was to develop an aesthetically appealing brochure speaking the Maybelline brand language and portraying versatility and quality in the products. Each lipstick was given a dedicated page defining the perfect scenarios and skin tones under which these hues can wear apart from each other. Svelte and modern design, dramatic product imagery, sophisticated typography, and captivating description gives strong action “buy now” for the final design, blending marketing and artistry to sell the new collection by Maybelline.